So you’ve got your content calendar all set, and you’ve scheduled everything. But is that the end of your social media to-dos? If only it were that easy. It’s also important to keep up with your interactions (comments, replies, mentions) in real time.
Social media dashboards are designed for easy management of multiple social media accounts. Tools such as HootSuite and Sprout Social allow users to schedule updates, monitor engagement and so much more. But just because you’ve scheduled two weeks’ worth of updates doesn’t mean your work is done. Here are some pros and cons of using social media management software tools.
It’s been over a year and a half since Facebook launched Timeline, changing the way we experience the number one social network in the world. But are you using its features to their full potential?
In 2012, Pinterest exploded on the social media scene as a way to let users collect and organize all of their favorite things. So how can you use Pinterest to make your brand or product one of those favorite things? Use these tips to help your business reach Pinterest’s 20 million pinners and make an impression.
LinkedIn operates the world’s largest professional online network of 187 million users in more than 200 countries and territories worldwide. So what can you do to get the most out of this medium?
Blogging is possibly the most important tool in your online marketing arsenal. This regular interaction with potential and existing clients offers a chance to advise, inform and connect with the market in a unique way. But in order to maximize results your business should approach blogging with the right mindset and tackle this essential task in the most effective way.
Social media can now be harnessed to generate the one asset small business owners can never get enough of: capital. Whether you’re looking to raise money for a new venture or want to expand your current business, fundraising websites act as influential online marketing tools for spreading the word about your professional services and garnering enthusiasm for your brand. Kickstarter recently hosted its first million-dollar project and IndieGoGo has funded […]
With nearly 40 million blogs, Tumblr is fast becoming a top microblogging platform that your brand may benefit from. Not only does the website receive over 13 billion views per month, but it is also user-friendly. Here are our four favorite Tumblr features:
You work hard at running your small business, spending countless hours making sure your products and services are the best they can be. But certain elements of management are best entrusted to a professional. When left in the proper hands, things like social media become powerful tools for growth and expansion. Find out why hiring a professional small business social media manager is a wise and profitable decision for your […]
