Facebook and Twitter remain the big men on the social media campus, but other microblogging platforms offer more specialized approaches to interacting with your audience. While not every website is relevant to your brand, being aware of the options you have will help you choose the platforms most helpful to your business. Here are three websites to consider when furthering your brand’s social media reach:
Social media management is vital for every business. Connecting with your customers – current and potential – is done best through relationships, and managing your social media connections allows those relationships to flourish. Larger companies with more than one location are ripe for the benefits that this strategy offers. Social media management for multi-location businesses is not only essential it’s also a virtual goldmine of opportunity.
Many small businesses are locally based. Their customers come from the neighborhood, not necessarily the nation, and the marketing focus needs to reflect that reality. Local-Social or Geo-location social media tools have been specially designed to target this type of consumer base, attracting local attention and bringing your business to the forefront of the community.
If a picture is worth a thousand words, how much is a video worth? More and more businesses are recognizing the value in using picture and video sharing on their websites and in connection with their social media accounts. Both of these formats allow for creative expression and communication far beyond what textual content can do. But how can companies harness these channels successfully?
Your business needs to implement each of the five different media channels in order to achieve the desired results in social media management. Most businesses recognize that social networking platforms like Facebook and LinkedIn offer countless opportunities to connect with industry professionals and consumers alike. But have you thought about the other ways that this channel can help your business?
Social media marketing is expanding at a rapid rate. As new and fresh platforms are introduced, the established giants continue to cement their importance. How can your business stay on top of this tidal wave, riding it towards growth and increased profits? It helps to understand how the different media channels can work for your business. This information helps to formulate a flexible, yet powerful plan of attack.
Your home improvement business deals with people and their property. It can be a sensitive job and requires you to build a trusting relationship between your business and its customers. Using social media management to do that is a simple way to take your home improvement business to the next level. This industry is often locally based, but drawing customers to your physical location is not what you’re after. Since […]
