Social media has long been used to attract users as an alternative to reading lengthy articles, sifting through a lot of facts, and it’ a great way to get attention without requiring too much attention from your viewers. A new trend in social media marketing is emerging however. Many advertisers are using social media to illicit real deep thought. They’re using content as a means to get their viewers to […]
Social media is one of the most powerful and potentially inexpensive advertising methods. There are three things that every business should keep in mind when determining how much time to devote to social media and social media advertising. First, how much money does social media bring in versus how much will it take from your business. This is easy enough to determine with a quick look at your social media […]
The Instagram community is made up of 150 million monthly active users and sees 55 million photos added per day. So what are you doing to be part of this community? One way to engage your Instagram followers is to host a contest. Here are the important things to know when planning your contest.
So you’ve got your content calendar all set, and you’ve scheduled everything. But is that the end of your social media to-dos? If only it were that easy. It’s also important to keep up with your interactions (comments, replies, mentions) in real time.
Google+ has become a major player on the social media scene with over 300 million active registered users. That staggering number translates to a great opportunity for businesses to reach out to potential cliental. For both new and established businesses, Google+ is a multi-functional platform that’s ideal for the expansion and maintenance of customer relations. One of the quickest ways to fail in business is to ignore the very base […]
Twitter recently introduced the newest addition to their suite of Twitter Cards, the Lead Generation Card (in beta). From Twitter’s Advertising Blog, “The Lead Generation Card makes it easy for users to express interest in what your brand offers. Users can easily and securely share their email address with a business without leaving Twitter or having to fill out a cumbersome form.” These are its main components:
Social media dashboards are designed for easy management of multiple social media accounts. Tools such as HootSuite and Sprout Social allow users to schedule updates, monitor engagement and so much more. But just because you’ve scheduled two weeks’ worth of updates doesn’t mean your work is done. Here are some pros and cons of using social media management software tools.
Are you one of the many who’s resolved to get in shape in 2013? Do you need a buddy to help keep you motivated? Believe it or not, Facebook can help. With its new feature Graph Search (now in Beta), Facebook can help you navigate the world’s biggest social network like never before.
In 2012, Pinterest exploded on the social media scene as a way to let users collect and organize all of their favorite things. So how can you use Pinterest to make your brand or product one of those favorite things? Use these tips to help your business reach Pinterest’s 20 million pinners and make an impression.
LinkedIn operates the world’s largest professional online network of 187 million users in more than 200 countries and territories worldwide. So what can you do to get the most out of this medium?
