You know how the older generation complains about the younger generation always being on their phones? Teenagers, college students, and young professionals alike are always connected to Facebook, Twitter, Instagram and other social media sites everywhere they go. And it’s about time that your business tapped into this technological happening. What’s the best way to do that you ask? By investing in social media for your business! There are several ways companies can […]
Since its launch in 2010, Instagram has grown from a photo-sharing community of one million users (December 2010) to 130 million monthly active users today. So, what’s so great about this app, and how can you leverage it for your business? Here’s a quick and easy guide to getting started on Instagram.
Twitter recently introduced the newest addition to their suite of Twitter Cards, the Lead Generation Card (in beta). From Twitter’s Advertising Blog, “The Lead Generation Card makes it easy for users to express interest in what your brand offers. Users can easily and securely share their email address with a business without leaving Twitter or having to fill out a cumbersome form.” These are its main components:
It’s been over a year and a half since Facebook launched Timeline, changing the way we experience the number one social network in the world. But are you using its features to their full potential?
In 2012, Pinterest exploded on the social media scene as a way to let users collect and organize all of their favorite things. So how can you use Pinterest to make your brand or product one of those favorite things? Use these tips to help your business reach Pinterest’s 20 million pinners and make an impression.
LinkedIn operates the world’s largest professional online network of 187 million users in more than 200 countries and territories worldwide. So what can you do to get the most out of this medium?
While almost all small businesses have company websites, many do not host their own blogs. Creating accounts on popular social media sites is key to expanding your brand’s web presence and reaching consumers, but blogging has its own advantages for small business owners.
Blogging is possibly the most important tool in your online marketing arsenal. This regular interaction with potential and existing clients offers a chance to advise, inform and connect with the market in a unique way. But in order to maximize results your business should approach blogging with the right mindset and tackle this essential task in the most effective way.
With nearly 40 million blogs, Tumblr is fast becoming a top microblogging platform that your brand may benefit from. Not only does the website receive over 13 billion views per month, but it is also user-friendly. Here are our four favorite Tumblr features:
Facebook and Twitter remain the big men on the social media campus, but other microblogging platforms offer more specialized approaches to interacting with your audience. While not every website is relevant to your brand, being aware of the options you have will help you choose the platforms most helpful to your business. Here are three websites to consider when furthering your brand’s social media reach:
